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Organic Avenue: Recipes for Life, Made with LOVE* Hardcover – Illustrated, April 22, 2014
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Replicate the go-to cleanse for Hollywood A-listers at home with this beautifully designed, lavishly illustrated, and inspiring lifestyle book by Denise Mari, founder of Organic Avenue, the hugely popular juice cleansing and raw vegan lifestyle company.
Denise Mari, founder of Organic Avenue, went from peddling her fresh juices from a backpack in the Lower East Side of New York to opening a booming business and brand. Her delicious, sustainable, and compassionate food has become a favorite of stars like Gwyneth Paltrow, Jennifer Aniston, and Meg Ryan. Now, through this stunning book, her fabulous juice cleanse programs and nutritious, mouthwatering food will be available to readers who care about being healthy inside and out. Enjoy the juices, elixirs, soups, smoothies, salads, entrees, snacks, and desserts—all using pure, nutrient-rich, organic, and raw ingredients—that have transformed Organic Avenue into one of today's hottest brands.
But Organic Avenue isn't just about eating. It's about living. Mari tells the moving story behind her brand's healthy philosophy and shares its ideals—sustainability, compassion, dedication to uncompromising quality, and holistic living—offering suggestions everyone can use to detoxify their bodies and transform their lifestyles to become happier, healthier, thinner and more energized, focused, balanced, and inspired.
Illustrated with dozens of gorgeous, full-color photos and beautifully crafted Organic Avenue includes adaptable cleanse programs for bright eyes and glowing skin, weight loss, improved stamina, positive thinking, inner calmness, and mental clarity. Feel good and live well with DIY access to Organic Avenue's never-before-published recipes and philosophy for living.
- Print length368 pages
- LanguageEnglish
- PublisherWilliam Morrow Cookbooks
- Publication dateApril 22, 2014
- Dimensions7 x 1.15 x 8 inches
- ISBN-109780062202215
- ISBN-13978-0062202215
Book recommendations, author interviews, editors' picks, and more. Read it now.
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Editorial Reviews
Review
Organic Avenue has made the vegan lifestyle more accessible, and it is one of the few food and juice companies I trust. I love the convenience of waking up and having my fridge filled with juice and raw food. With this book, Denise shares her vision with the whole country. — Russell Simmons
An inspiring cookbook to help us live a more compassionate, sustainable, and healthy lifestyle. — Deepak Chopra, bestselling author and holistic health guru
Organic Avenue has had a profound impact on my relationship with food and the environment. This book will make the gap smaller between wanting to do good for yourself and your family and being able to do so. I recommend it highly. — Senator Cory Booker
Denise Mari pioneered the live-food, juice, and cleanse movement in New York City. Organic Avenue is a great handbook for both gourmet and practical applications. — Dr. Oz Garcia, celebrity nutritionist
Ever wish there was an Organic Avenue everyplace you traveled? Well, this great book by Denise Mari is a step in the right direction! — Owen Wilson, actor
Denise and Organic Avenue make delicious raw food that is ready to go instantly and is helpful every time. — Woody Harrelson, actor
Denise Mari is an inspiration. With this book, anyone embarking on a journey to well-being can have Denise as their guide. — Joe Cross, director of Fat, Sick & Nearly Dead and founder and CEO of Reboot with Joe
From the Back Cover
Feel the LOVE*
*Live. Organic. Vegan. Experience.
Organic Avenue founder Denise Mari went from peddling her fresh juices out of her Lower East Side, Manhattan, apartment to opening a booming business that became famous for its fabulous cleanses. Her delicious, sustainable, and compassionate food is a favorite of stars like Gwyneth Paltrow and Jennifer Aniston. Now, in this stunning book, Denise shares Organic Avenue's never-before-published recipes, including adaptable juice-cleanse programs: LOVE* Easy for beginners, LOVE* Fast for those who have cleansed before, and LOVE* Deep for "experts." All cleanses can lead to bright eyes, glowing skin, weight loss, improved stamina, positive thinking, inner calmness, and mental clarity.
Enjoy the juices and elixirs, and inventive soups, smoothies, salads, entrees, snacks, and desserts—made with pure, nutrient-rich, organic, and raw ingredients—that have transformed Organic Avenue into one of today's hottest brands. Feel good and live well with DIY access to the recipes and philosophy for clean living.
About the Author
Denise Mari founded Organic Avenue in 2002. She holds a master's degree in education and continues to pursue progressive health education in the fields of hydrotherapy, live- and dry-blood cell analysis, holistic healing, plant-based nutrition, and fasting and cleansing utilizing the raw- and living-food lifestyle. Denise pracices Vipassana meditation and Dharma Mittra yoga. She has traveled extensively in search of truth, love, and well-being. Most recently she launched a wellness-focused bed-and-breakfast in Westhampton Beach, New York, where she continues to share her knowledge and provide a place for people to get away and get clear. Her blog, with recipes and support for transitioning, maintaining, and thriving via the LOVE* lifestyle, can be found at www.DeniseMari.com. For daily tips and inspiration follow her on Twitter @denisemariLOVE.
Product details
- ASIN : 0062202219
- Publisher : William Morrow Cookbooks
- Publication date : April 22, 2014
- Edition : Illustrated
- Language : English
- Print length : 368 pages
- ISBN-10 : 9780062202215
- ISBN-13 : 978-0062202215
- Item Weight : 2.15 pounds
- Dimensions : 7 x 1.15 x 8 inches
- Best Sellers Rank: #3,050,876 in Books (See Top 100 in Books)
- #446 in Raw Cooking
- #670 in Vegetarian Diets (Books)
- #1,267 in Organic Cooking
- Customer Reviews:
Customer reviews
Customer Reviews, including Product Star Ratings help customers to learn more about the product and decide whether it is the right product for them.
To calculate the overall star rating and percentage breakdown by star, we don’t use a simple average. Instead, our system considers things like how recent a review is and if the reviewer bought the item on Amazon. It also analyzed reviews to verify trustworthiness.
Learn more how customers reviews work on AmazonCustomers say
Customers find the cookbook's recipes incredibly delicious, with one noting the useful nutritional information provided. The book is beautifully photographed and customers love the Organic Avenue content. They consider it worth the price.
AI-generated from the text of customer reviews
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Customers enjoy the taste of the recipes, describing them as incredibly delicious raw food.
"...Well let me tell you that these tasted just like Denise's recipe (Sooooo good) and you even feel that instant raw food glow that Denise actually has..." Read more
"...it for several people who simply can't stop eating it, it's so utterly delicious." Read more
"I LOVE LOVE LOVE this book! It makes a healthy lifestyle easy and accessible...." Read more
"Easy to follow juice recipes and tips on healthy eating." Read more
Customers find the cookbook awesome, with one mentioning it's great for their lifestyle.
"I LOVE LOVE LOVE this book! It makes a healthy lifestyle easy and accessible...." Read more
"Well written, great photos and content. Recipes are yummy. I very much enjoyed reading this book." Read more
"Great book for our life style, very useful nutritional information, as well as yummy tastes." Read more
"Love, love, love this book! Good advice and great recipes for healthful living." Read more
Customers appreciate the book's photography, describing it as beautifully and gorgeously done, with one customer noting that the pictures are extremely motivating.
"...The book is Gorgeous and loaded with lots of delicious recipes and you can even use many of her amazing dressings and sauces in a variety of ways..." Read more
"...recipes that I have tried all work out perfectly and the pictures are extremely motivating." Read more
"Well written, great photos and content. Recipes are yummy. I very much enjoyed reading this book." Read more
"It's beautifully photographed but who in the world unless you've got a lot of bucks and time can live like this. It's unrealistic...." Read more
Customers love the organic content of this cookbook.
"One of the best organic cook books today. All aspects of food combining rules as well as great tasting and variety are covered...." Read more
"Love Organic Ave in NYC..." Read more
"love Organic Avenue too..." Read more
Customers find the book worth its price.
"...The recipe that is worth the price of admission is for a cauliflower salad that calls for cauliflower, cashews, mint, and cacao nibs with a dressing..." Read more
"...Cheaper than buying the salad in the store for $12. And it is delicious and really simple to make...." Read more
"I like her recipes, a little time consuming but worth the purchase!" Read more
Reviews with images

Oh How I miss Organic Avenue...
Top reviews from the United States
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- Reviewed in the United States on May 9, 2020So being bunkered down by COVID and trying to avoid the wrong types of comfort foods I was recently Craving Organic avenues Thai Wrap with Thai almond Sweet and Sour spicy prune sauce. These and the Falafel wrap were always my go to whenever I visted. Well let me tell you that these tasted just like Denise's recipe (Sooooo good) and you even feel that instant raw food glow that Denise actually has when you meet her in person which I had the good fortune of doing once at her Lexington Ave store. The book is Gorgeous and loaded with lots of delicious recipes and you can even use many of her amazing dressings and sauces in a variety of ways to stay eating healthy while enjoying the process. So glad Denise gave us this rare Gem of a book. Get it and see for yourself how incredibly delicious raw food can be!
5.0 out of 5 starsSo being bunkered down by COVID and trying to avoid the wrong types of comfort foods I was recently Craving Organic avenues Thai Wrap with Thai almond Sweet and Sour spicy prune sauce. These and the Falafel wrap were always my go to whenever I visted. Well let me tell you that these tasted just like Denise's recipe (Sooooo good) and you even feel that instant raw food glow that Denise actually has when you meet her in person which I had the good fortune of doing once at her Lexington Ave store. The book is Gorgeous and loaded with lots of delicious recipes and you can even use many of her amazing dressings and sauces in a variety of ways to stay eating healthy while enjoying the process. So glad Denise gave us this rare Gem of a book. Get it and see for yourself how incredibly delicious raw food can be!Oh How I miss Organic Avenue...
Reviewed in the United States on May 9, 2020
Images in this review
- Reviewed in the United States on June 29, 2014I can't even say how much I love this book. I am a reluctant customer at Organic Avenue restaurants, and only because they are so expensive! (I do treat myself sometimes.)
Some of the recipes are quite involved: there is one for a mushroom wrap that involves drying mushrooms and making a cashew cream cheese beforehand...the results are delicious, but it does take some time. The recipe that is worth the price of admission is for a cauliflower salad that calls for cauliflower, cashews, mint, and cacao nibs with a dressing of coconut oil, lemon juice, and turmeric. I have served it for several people who simply can't stop eating it, it's so utterly delicious.
- Reviewed in the United States on September 15, 2014I LOVE LOVE LOVE this book! It makes a healthy lifestyle easy and accessible. The recipes that I have tried all work out perfectly and the pictures are extremely motivating.
- Reviewed in the United States on November 17, 2014Easy to follow juice recipes and tips on healthy eating.
- Reviewed in the United States on January 10, 2015I only bought this for my kindle to get the recipe for the dressing that goes with the kale salad. Cheaper than buying the salad in the store for $12. And it is delicious and really simple to make.
There might be a couple other things I'll try and make from this book, but not as many as I has hoped. Mainly because there aren't that many recipes overall. A lot of space seems to be dedicated to her story and nutrition recommendations which I am not really interested in...
- Reviewed in the United States on January 27, 2015Well written, great photos and content. Recipes are yummy. I very much enjoyed reading this book.
- Reviewed in the United States on June 21, 2014One of the best organic cook books today. All aspects of food combining rules as well as great tasting and variety are covered. I've eaten at the Organic Avenue store in NYC it's truly a treasure chest of health!
- Reviewed in the United States on July 4, 2014I am not a complete vegan but I will admit that a fair amount of my meals are. I bought this book because I was fascinated with juicing and I heard a lot about her company. her recipes are amazing and her story is touching. I started eating healthy because of my mom, who is a diabetic.(type 2). Her story should resonate with us all and what I have learned is that we need to eat as clean as we can and eliminate processed foods or minimize them. Fresh food is a powerhouse to your health. Your body is your temple, take care of it and it will take care of you!
Top reviews from other countries
- NekoReviewed in the United Kingdom on January 3, 2016
3.0 out of 5 stars I bought this as I love Organic Avenue and heard it died in NYC
I bought this as I love Organic Avenue and heard it died in NYC.
The smoothies, food and dessert sections are good. It does require you to have the accoutrements of a raw food diet, like a dehydrator and juicer. I have neither: I use this book mostly for inspiration and that doesn't bother me. What is annoying however is pages dedicated to juice 'recipes': fresh oranges for orange juice (this is a full page, with facing photo page), watermelon for watermelon juice, coconut for coconut water, etc. etc. It also doesn't include recipes for all their more complex juices and smoothies like my favourite, pina love. But a great substitute for their shop and clear guidance on eating raw and there's a detailed cleanse plan.